May 27, 2021 – After nearly 35 years, Baby TALK has unveiled a refreshed brand identity. The changes include a new logo, color scheme, font, and tagline. The Baby Talk team believes that the refreshed look expresses the fluidity of coming alongside families and the inner-connectedness of community systems as Baby TALK continues to positively impact child development.
The goal of the design was to better reflect a focus on the core values, the families they engage with, and the communities where their family engagement model is replicated.
The new image represents the circle of care, their connection with the community, and their relationships with families. The color scheme that was chosen represents honesty and trust (blue), growth and abundance (green), and calm and balance (gray). In the coming weeks, Baby TALK will be launching a new look to its website.
If you have questions, contact Baby TALK at marketing@babytalk.org.
