Mother’s Day is coming up next month and a new survey showed that over half (54%) of women have bought themselves a gift for the holiday. Interesting note, 10% of women who bought themselves a gift weren’t mothers.
The self-gift giving seems to be a trend. 64% of women admit to buying their own gifts: birthdays (73%), Christmas (65%), and Valentine’s Day (61%).
TOP TEN GIFTS THAT WOMEN GIVE THEMSELVES
- Cosmetics – 49%
- Clothing – 43%
- Skincare – 38%
- Food – 37%
- Jewelry – 35%
- Tech or gadgets – 34%
- Decorative items (e.g. artwork, figurines) – 32%
- Alcohol – 27%
- Useful items (e.g. appliances, kitchenware) – 18%
- Books – 9%
TOP FIVE MOST POPULAR JEWELRY STYLES
- Modern – 50%
- Delicate – 45%
- Vintage – 38%
- Classic – 35%
- Colorful – 35%